posted by W A Blog Tools on Dec 20
It is a myth that blogs fail for the following reasons:
* Bad content
* Bad grammar
* Posts are too long or too short
Sure, bad content doesn?t help. But can every blog author create a winning post everytime? Bad grammar can be distracting, and posts that are too long or too short can be as equally frustrating.
But, typically, the reason blogs fail is simple:
Consistency
Authoring a blog is hard work. It is hard work to consistently sit down and write, especially after a long day of doing exactly what you are writing about. But, that is what you must do. Pick a day, a time, a format, and write. I try to write one good substantive post a week. In between, when I have epiphanies and need to quickly convey some knowledge to my audience or reveal the latest gadget/cool thing online I will author a small, quick post.
And don?t fool yourself, authoring a blog only gets to be more work. After authoring my personal blog for over 3 months I have realized that as your audience grows they only (rightly) expect more.
Too often I have seen authors pumped in the beginning, authoring lots of healthy sized posts every single day only to burn out and, 6 months down the road, be publishing every couple of months. Don?t let this be you. Set a goal, a routine and stick to it. As your number of readers and subscribers grow, it will help motivate you, but remember the bigger your audience the more you will be expected to write, consistently.
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Zachary Katkin is the founder of Naples Web Design Firm, Unique ID Web Design. Zach can be contacted via the company?s web site at http://www.webdesignid.com For more information on creating a successful website, or to have your website analyzed and evaluated by Naples Web Design Firm, Unique ID Web Design, please visit http://www.webdesignid.com For general information on optimizing and tweaking your web site for visitors, search engines, traffic conversion, etc. please feel free to visit our blog |
